you are a consumer planning to buy a computer. You are considering either an Apple or an HP laptop. List 3 features that are important to you when you decide which is the best computer for you. How do you go about making your choice? What incentives could the producer offer you to influence your final decision?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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you are a consumer planning to buy a computer. You are considering either an Apple or an HP laptop. List 3 features that are important to you when you decide which is the best computer for you. How do you go about making your choice? What incentives could the producer offer you to influence your final decision?

 

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I am a consumer who plan to buy a computer. I have to choose from Apple or HP laptop.

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