Would you purchase a hybrid food product that mixes plant-based meat with real animal products? Why/why not? 2) Propose a new food product that contains a mix of plant-based meat ingredients and real animal products Describe your product idea in detail. What is it? How is it eaten? What ingredients would your idea contain? Why do you think it would be popular?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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1) Would you purchase a hybrid food product that mixes plant-based meat with real animal products? Why/why not?

2) Propose a new food product that contains a mix of plant-based meat ingredients and real animal products

  • Describe your product idea in detail. What is it? How is it eaten?
  • What ingredients would your idea contain?
  • Why do you think it would be popular? 
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