MULTIPLE CHOICE QUESTIONSAn ecommerce company decides to send a gift voucher worth $1000 to a set of customers they believe would make apurchase of at least $5000. They develop a model to identify potential customers who can make a purchase of $5000 ifwe send the $1000 voucher. Which of the following is more critical about the model?O False negative is worse than False positive if voucher amount crosses $5000O Both False positive and negative are acceptableO False positive is worse than a False negativeO False negative is worse than a False positiveWhich of the following statements is TRUE?O Tree based models are normally not affected by outliersO Presence of outliers in the data has no effect on Regression modelsO Standard scaler performs well on features that have outliersO Tree-based models do not rely on dividing the feature space into sub-sections

In this case False negative is worse than False positive if voucher amount crosses $5000 holds true.…

Answered: Which of the following is more critical…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

See similar textbooks

Similar questions

Which of the following is not true of qualitative forecasting methods? a. They generally work best when combined with a quantitative approach b. They are more objective than quantitative methods c. They are largely non-mathematical d. They are not restricted to only the quantifiable data e. They come with the danger of biasing the forecast due to subjectivity Explain both true and false options briefly
is an important element of any business model. Select one: = of O a. Value proposition O b. Competitive analysis O C. Financial forecasting
Which of the following is not a type of qualitative forecasting? A. Delphi method B. naive approach C. decision maker's intuition D. market survey E. sales force composite
You have a data set that includes time period and past sales data, and you want to use a time series forecasting technique. Which of the following forecasting methodologies is considered a time series forecasting technique? a.Group of answer choices b.Delphi method c.Simple movement smoothing d.Weighted moving average e.Simulation f.Exponential averaging
Here are the errors associated with a particular forecast over the past five months, in chronological order: 2, 5, 0, -5, -10. Which of the following statements is (are) true? I. The forecast was too high during the fifth month. II. The mean error over these five months is -2. III. The forecast was perfectly accurate during one of the months. a. I only Ob. Il only O. Il only d. I and III Oe.I, Il and II
32. Which of the following is used by life insurance companies to indicate the average number of people in each age and gender group who will die each year? A.mortality tables B. Mortality expenses C.mortality charges D.mortality losses
Prompt 1: In the healthcare industry, everything is measured. From drip rates to dosages, it seems as though numbers are everywhere. But how does this reflect the care given to the patients? Which type of data (qualitative or quantitative) do you think yields the most information? Why? Which type of data (qualitative or quantitative) is most effective for forecasting future trends? Why? Which practices can a healthcare manager use to ensure that the data used for forecasting trends is accurate? Provide examples of data evaluation in different types of facilities. Provide examples of data evaluation for different types of issues, such as billing or loss of revenue.
Please explain the calculation to get get the answers in the column provided?!
22 Which of the following is not a type of qualitative forecasting? Select one: a. jury of executive opinion b. sales force composite c. moving average d. market survey e. delphi method
Forecasts are generally wrong.a. Why are forecasts generally wrong?
four techniques used for forecasting sales (market researchers, delphi technique, trend analysis, and econometric models) were introduced. What are some factors when preparing a sales forecast that would lead you to rely on one or two of these techniques more than the others? Support your choice with evidence.
Which of the following are qualitative methods of forecasting? a. Sales force composite O b. Market survey O C. All of the above O d. Delphi method

SEE MORE QUESTIONS

Recommended textbooks for you

Principles Of Marketing

Marketing

ISBN:

9780134492513

Author:

Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:

Pearson Higher Education,

Marketing

ISBN:

9781259924040

Author:

Roger A. Kerin, Steven W. Hartley

Publisher:

McGraw-Hill Education

Foundations of Business (MindTap Course List)

Marketing

ISBN:

9781337386920

Author:

William M. Pride, Robert J. Hughes, Jack R. Kapoor

Publisher:

Cengage Learning

Principles Of Marketing

Marketing

ISBN:

9780134492513

Author:

Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:

Pearson Higher Education,

Marketing

ISBN:

9781259924040

Author:

Roger A. Kerin, Steven W. Hartley

Publisher:

McGraw-Hill Education

Foundations of Business (MindTap Course List)

Marketing

ISBN:

9781337386920

Author:

William M. Pride, Robert J. Hughes, Jack R. Kapoor

Publisher:

Cengage Learning

Marketing: An Introduction (13th Edition)

Marketing

ISBN:

9780134149530

Author:

Gary Armstrong, Philip Kotler

Publisher:

PEARSON

MKTG 12:STUDENT ED.-TEXT

Marketing

ISBN:

9781337407595

Author:

Lamb

Publisher:

Cengage

Contemporary Marketing

Marketing

ISBN:

9780357033777

Author:

Louis E. Boone, David L. Kurtz

Publisher:

Cengage Learning

SEE MORE TEXTBOOKS