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- Is the Sheisedocompany offering a Product (Tangible) or Service (Intangible)? Explain why is it classified as that product type? please answer in your wordsWhat unique demands are included in service marketing? Consider the seven Ps of services marketing.How strategies are implemented in relation to service product characteristics?
- How does external service value lead directly to satisfied customers?What are internal and interactive marketing? Give an example of how a specific firm or organization might use these concepts to increase the effectiveness of its services. How might these concepts be linked to services differentiation?What is customer delivered value? Explain the different types of value expected by customers.