What environmental trends will affect the success of the Walt Disney Company in the next five years? If you were in charge of marketing at Disney, what plans would you make to deal with these trends?
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What environmental trends will affect the success of the Walt Disney Company in the next five years? If you were in charge of marketing at Disney, what plans would you make to deal with these trends?
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- More and more companies have adopted CSR initiatives. While some companies have founded their mission and strategy based on their CSR and ethics, we also know that some have been pressured to get on board the CSR bandwagon. Be sure to watch the Weekly Overview video. For example, if you look at the history of Wal-Mart over the years, it really was quite recently that they adopted a more CSR stance. What are your thoughts regarding a company that takes on CSR initiatives that is not really part of their overall mission? Is it valid and necessary in today's consumer environment? Or is it just a marketing ploy?By conducting an environmental analysis, we have identified key factors of the business environment that has been affected by an epidemic such as Covid-19. As a business consultant you have been asked to provide feedback on the relevant indicators and effects of each factor to senior levels of management:1. Social 2. Ecological 3. EconomicalIn a small group, identify and research an environmental threat—such as a regulatory threat, a cultural threat, or and economic threat—posed to global marketers. Analyze the issues related to this threat, discuss how affected companies are reacting, and make recommendations regarding how these companies should address the threat.
- What is environmental sustainability? how shouldcompanies gauge their progress towards achieving it?What environmental trends will affect the success of a first-class hotel chain, such as Hyatt or Sofitel, over the next 10 years? If you were corporate director of marketing for this type of hotel, what plans would you make to deal with these trends?How has the McDonald’s concept changed since the 1960s? What environmental forces were behind these changes? How will the McDonald’s concept change in the next decade, given the new forces operating in the environment?
- In the 21st century what trends in the environmental forces (social, economic, technological, competitive, and regulatory) (a) work for and (b) work against success for Prince Sports in the tennis industry?What ethical problems exist when Morgan Stanley sought a sustainable business model after the financial crisis?In what way did PepsiCo use ethics as a driver for competitive advantage?
- Based on the reporting in the article, "CSR Reaches a Tipping Point," the events of 2020, including the COVID-19 pandemic and the killing of George Floyd which highlighted social inequities, are seen as accelerating transformational changes in business in all of the following ways except: More than ever, businesses can gain a competitive advantage by touting their commitment to social causes Big businesses have recognized the need to support smaller, local enterprises Companies are increasingly joining forces to loby for social change More companies are giving employees a larger voice in determining their company's prioritiesDo businesses have a responsibility to be sustainable? Does the government have a responsibility to encourage sustainability? How do current events (COVID-19 and Manchin's coal loyalty)?Emerging Challenges and Avenues of CSR during Covid 19 Pandemic. Why should companies do more CSR during the Covid 19 Pandemic? Please write improper way.