Visit the various links at this site and develop a one-page profile of consumers in the EU. (8pts) What are the differences and how could they be improved?
Visit the various links at this site and develop a one-page profile of consumers in the EU. (8pts) What are the differences and how could they be improved?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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The European Union (EU) is home to more than 500 million (mostly rich) consumers, making it one of the largest and most attractive markets worldwide. As firms contemplate selling goods in the EU, they conduct
- Visit the various links at this site and develop a one-page profile of consumers in the EU. (8pts)
- What are the differences and how could they be improved?
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