Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
- What are some of the factors that motivate customers to participate in Online Shopping?
- Are customers' needs being met when they participate in online shopping as it opposes to shopping in person?
- How does Courier Jamaica facilitate or aid customers in Online Shopping endeavors?
- How impactful has Courier Jamaica been to the customers that have been shopping online and are interested in shopping online
- Have there been any negative or positive implications for both customers and Courier Jamaica as it relates to Online Shopping?
Use to the above research questions to create some possible questionnaire questions.
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