Unit IV Journal Think about how the use of celebrities in endorsements affects your buying decisions. If one of these endorsers had a bout of bad behavior, would that influence your purchasing and allegiance to that product and, ultimately, the company?

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Q: Discuss your view of the use of celebrity endorsements and depending on where you stand, give an…

A: According to me, it is risky and bad to get a celebrity to endorse our brands and products. There…

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A: Please find the answer below.BUYER PERSONA:A buyer persona is a thorough profile of a member of your…

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Q: Compare and contrast the advantages and disadvantages of influencer marketing and celebrity…

A: Influencer marketing involves collaborating with individuals who have a substantial and engaged…

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A: Social media marketing is the utilization of web-based media stages to interface with your crowd to…

Q: In order for the government to change shopping trends, what are the requirements for women?Please…

A: The focus of shopper behavior research has been on individuals and the elements that influence their…

Communication Ethics in Business

Communication ethics can be defined simply as the inclusion of ethics in communication. Ethics are moral principles that govern a person's behavior and conduct. Therefore, ethics in communication or communication ethics are the moral principles that govern a person’s conduct.