u help formulate research questions based on the topic below? The effect of digital advertising on the marketing of products and services at General Employees Cooperative Credit Union, in St Vincent and the Grenadines   Follow this guideline:

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Can you help formulate research questions based on the topic below?


The effect of digital advertising on the marketing of products and services at General Employees Cooperative Credit Union, in St Vincent and the Grenadines

 

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Step 1: Brief understanding

In the following sections, we will delve into the current strategies employed by the Credit Union, assessing their evolution in the digital sphere. Furthermore, we will examine how digital advertising influences the Credit Union's visibility, brand awareness, and, most crucially, its ability to market products and services. It is essential to understand the financial implications of these efforts and the correlation between digital advertising expenditures and sales growth.

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