The Chamber of Industrialists of the region periodically promotes public services, seminars and programs. Promotional plans for this year are currently underway. The alternative means of advertising, as well as the estimated costs and audience per advertising unit, as well as the maximum number of advertising units in which each medium can be used are shown below. Television Radio Press Audience per advertising unit 100,000 18,000 40,000 Cost per advertising unit 2000 300 600 Maximum use of medium 10 20 10 To achieve a balanced use of the media, radio advertising should not exceed 50% of the total number of authorized advertising units. In addition, the number of units requested on television must be at least 10% of the total authorized. The total budget for promotions has been limited to $ 18,500. Just pose the model.
The Chamber of Industrialists of the region periodically promotes public services, seminars and programs. Promotional plans for this year are currently underway. The alternative means of advertising, as well as the estimated costs and audience per advertising unit, as well as the maximum number of advertising units in which each medium can be used are shown below.
Television Radio Press
Audience per advertising unit 100,000 18,000 40,000
Cost per advertising unit 2000 300 600
Maximum use of medium 10 20 10
To achieve a balanced use of the media, radio advertising should not exceed 50% of the total number of authorized advertising units. In addition, the number of units requested on television must be at least 10% of the total authorized. The total budget for promotions has been limited to $ 18,500. Just pose the model.
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