This is my guess, what is the correct answer? The base colors of a landing page should match the color scheme in the banner andtext ads being used to promote the landing page. However, different colors can beused for theon the landing page.headlinecall to action (CTA)title URLunique value proposition (UVP)

Digital marketing means influencing the customer into buying the firm's offerings over the internet…

Answered: The base colors of a landing page…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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The base colors of a landing page should match the color scheme in the banner and text ads being used to promote the landing page. However, different colors can be used for the on the landing page. headline call to action (CTA) title URL unique value proposition (UVP)