Spatial decisions that follow gravity models investigate the relationship between customers and businesses relative to their sizes and distances, wherein distant things are less related than near things. A. True B. False

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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Spatial decisions that follow gravity models investigate the relationship between customers
and businesses relative to their sizes and distances, wherein distant things are less related
than near things.
A. True
B. False

 
 

 

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