Samsung sells a variety of TVs, from simple and small ones to large smart TVs with Internet connectivity and 3-D technology. Customers prefer different features, so Samsung uses which type of segmentation variable based on their viewing preferences? Multiple Choice   demographic segmentation   psychographic segmentation   behavioral segmentation   geographic segmentation   socioeconomic segmentation

Q: Which segmentation base is used by this company?

A: The segmentation is done to divide the customers with similar characteristics in a group this makes…

Q: a segment profile of market segment of a) baby boomers b) Generation X c) Millennials D) Gen Z for…

A: Marketing segmentation is the strategy that marketers adapt to divide the market based on various…

Q: A manufacturer of wax for snow skis must offer different versions of its product so that it will…

A: Marketing segmentation is a method of splitting the market into groups that shares the same…

Q: Lisi and explain the major demographic characteristicsfrequently used in segmenting consumer…

A: The process of diving a large market is based on various demographics like gender, level of…

Q: involves dividing up consumers into groups that share similar characteristics such as demographics,

A: A marketing strategy of a business organization includes tactics and methods to reach prospective…

Q: Household size of families. O Primary data O Secondary data

A: * Option B , Secondary Data .

Q: Explain the following demographic variables that are used in segmentation: Gender, income,…

A: The process of dividing the potential buyers of a product into different categories on the basis of…

Q: A garment company with three different gender based garment ranges for men, women and children, is…

A: Demographic segmentation divides the entire market into categories on basis of various demographic…

Q: Under what circumstances are marketersmost likely to use geographic segmentation?

A: The geographic segmentation is splitting up the entire customer based on their geographical…

Q: demographic segmentation and  Psychographic segmentation

A: Market segmentation is a marketing term that refers to bringing together buyers who will be groups…

Q: Market Segmentation Think of one product or service offered by Amazon and apply market…

A: Any organization before launching its product work on it segmentation. Market segmentation is a…

Q: company has defined its market segments, it can entre only one segment Select one: True False

A: An organization offers its products in a marketplace where people purchase the products and services…

Q: Do the male and female members of the segments have differing requirements of the distribution…

A: Introduction:- The movement of commerce between a manufacturing and a customer is referred to as a…

Q: Miliennails are a market segment.

A: The answer to this question is Demographic.

Q: TRUE/FALSE Demographic segmentation divides a market according to the activities, interests, and…

A: Market segmentation refers to the classification of individuals into different groups according to…

Q: Identify the correct mix of demographic segmentation variables? O a. Age, lifestyle, race, education…

A: Segmentation means dividing the market into different parts based on its nature. The important…

Q: Identify the key segments of relevance for the brand using all segmentation approaches. Justify the…

A: Understanding the individual requirements and preferences of various consumer groups and catering to…

Q: What is s (sigma) a measure of?   1. Location 2. Spread 3. Stability 4. Mean 5. Mode

A: Sigma is another term used in Calculation in operations management. It is different from Six Sigma…

Q: Objective:Create a segment profile of market segment of a) baby boomers b) Generation X c)…

A: The United Arab Emirates is one of the world's most popular tourist destinations, and tourism in…

Q: Articulate the differencesamong targeting strategies:undifferentiated, differentiated,concentrated,…

A: Different marketing methods have various applications for each category of people, but the general…

Q: I just got a job with a new university in Riyadh that offers programs in person and online. The…

A: Market segmentation is the process of dividing a large market structure in to homogeneous sectors on…

Q: If we segment a market by demographics, which of the following measures will be used?Choose one…

A: Segmentation can be defined as the process of classifying the entire market on the basis of…

Q: Demographic: Age – mainly young people, people between the age groups 12 – 50 years. Income –…

A: Segmentation and targeting are the first and most important activities of marketing process. The…

Q: The following attributes describe which type of segmentation: personality, values, and lifestyle?…

A: Market segmentation is the process of splitting up the market into common groups of people who has…

Q: The glass water bottle of Via by Tannourine is defined by consumer's as "night club fancy water".…

A: The glass water bottle of Tannourine is defined by consumers as night club fancy water and every…

Q: If your company made a luxury product for a “wealthy younger mostly w/kids” segment, 1) what type of…

A: Since the segment is wealthy, price/money is not an issue for them. They will readily pay for a…

Q: In Class, 10-25 Minutes for Teams To better market the university to potential students, you and…

A: Market targeting can be described as the process of selection of the most suitable customer segment…

Q: Fashion trends are increasingly driven by runway fashions rather than consumer behavior. True False

A: Runway fashion refers to the clothing and accessories that are showcased by models on a runway or…

Q: In marketing, we segments the market because  product can't be all things to all consumers or it is…

A: Answer is b that the product has different varieties. As the product has various varieties it can…

Q: What factor of the targeting process is at work when a marketer ensures that the target market is…

A: For a business to succeed, it must be very clear with it's goals and objectives. It should resonate…

Q: what is one target segment in Canada that is most attractive for LUSH and explain. Include 3 of the…

A: Lush is one of the famous brand of cosmetics and it is known for selling natural and vegetable based…

Q: What target segment is best targeted on you

A: Market segmentation refers to dividing the potential customers into a small group of meaningful…

Purchase Process

Purchasing refers to the act of procurement of products or services from a market of resources. The procedures used to accomplish the acquisition of the requisite resources are referred to as the purchasing process. Consumer behavior, customer strategy, product pricing, consumer necessity, and other variables are various parts of the process.