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Question 3 It is all very well talking about a contented workforce, praise and recognition, but at times of recession, rapid change or uncertainty, a secure job and high income are the true motivators. In the real world, money is the most potent need and strongest motivator. Q.3.1 Analyse Herzberg's two-factor theory as it relates to money as a motivator. John worked as a financial clerk for ABC Traders. He had been in this position for almost five years. He started feeling unhappy and demotivated at work as he believed it was time for a promotion and salary increase. He was ready for a change in his career and wanted to play a bigger role in achieving the organisation's objectives. He had more regular meetings with his supervisor, attended a variety of managerial courses and within a year he was promoted to assistant manager. John is happy and plans to study further in the hopes of heading the finance department one day in a leadership capacity.

Question 3 It is all very well talking about a contented workforce, praise and recognition, but at times of recession, rapid change or uncertainty, a secure job and high income are the true motivators. In the real world, money is the most potent need and strongest motivator. Q.3.1 Analyse Herzberg's two-factor theory as it relates to money as a motivator. John worked as a financial clerk for ABC Traders. He had been in this position for almost five years. He started feeling unhappy and demotivated at work as he believed it was time for a promotion and salary increase. He was ready for a change in his career and wanted to play a bigger role in achieving the organisation's objectives. He had more regular meetings with his supervisor, attended a variety of managerial courses and within a year he was promoted to assistant manager. John is happy and plans to study further in the hopes of heading the finance department one day in a leadership capacity.

Understanding Business
Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Question 3 It is all very well talking about a contented workforce, praise and recognition, but at times of recession, rapid change or uncertainty, a secure job and high income are the true motivators. In the real world, money is the most potent need and strongest motivator. Q.3.1 Analyse Herzberg's two-factor theory as it relates to money as a motivator. John worked as a financial clerk for ABC Traders. He had been in this position for almost five years. He started feeling unhappy and demotivated at work as he believed it was time for a promotion and salary increase. He was ready for a change in his career and wanted to play a bigger role in achieving the organisation's objectives. He had more regular meetings with his supervisor, attended a variety of managerial courses and within a year he was promoted to assistant manager. John is happy and plans to study further in the hopes of heading the finance department one day in a leadership capacity.
Transcribed Image Text:Question 3 It is all very well talking about a contented workforce, praise and recognition, but at times of recession, rapid change or uncertainty, a secure job and high income are the true motivators. In the real world, money is the most potent need and strongest motivator. Q.3.1 Analyse Herzberg's two-factor theory as it relates to money as a motivator. John worked as a financial clerk for ABC Traders. He had been in this position for almost five years. He started feeling unhappy and demotivated at work as he believed it was time for a promotion and salary increase. He was ready for a change in his career and wanted to play a bigger role in achieving the organisation's objectives. He had more regular meetings with his supervisor, attended a variety of managerial courses and within a year he was promoted to assistant manager. John is happy and plans to study further in the hopes of heading the finance department one day in a leadership capacity.
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