One of the criticisms of Hofstede’s work is that the score on each dimension reflects only an ‘average tendency’ of a particular country and therefore inadequately reflected the wide range of multicultural responses, particularly from sub-cultures. Consider the scores of Individualism/Collectivism and Power distance dimensions on your country (if your country is not researched on these dimensions, you may select a country with known scores) and answer the following questions. a). How do you interpret the culture of your chosen country based on individualism/collectivism and power distance dimensions? b). To what extent you modify your interpretation when you consider the sub-cultures of your country? c). Suggest three possible ways that managers of multicultural firms can use to reduce the impact of cultural stereotypes (or average tendency) on managing employees.

Understanding Business
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Author:William Nickels
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Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
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One of the criticisms of Hofstede’s work is that the score on each dimension reflects only an ‘average tendency’ of a particular country and therefore inadequately reflected the wide range of multicultural responses, particularly from sub-cultures. Consider the scores of Individualism/Collectivism and Power distance dimensions on your country (if your country is not researched on these dimensions, you may select a country with known scores) and answer the following questions.
a). How do you interpret the culture of your chosen country based on individualism/collectivism and power distance dimensions?
b). To what extent you modify your interpretation when you consider the sub-cultures of your country?
c). Suggest three possible ways that managers of multicultural firms can use to reduce the impact of cultural stereotypes (or average tendency) on managing employees.

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