Nokia was the leader of the global mobile phone market but was deposed by players such as Apple. Many analysts in strategy attribute this failure to the fact that Nokia’s top management didn’t look beyond their industrial boundaries. Explain this statement in details Showing the failure of Nokia strategy in according to the five test of good strategy which are continuity over time a distinctive value propositions a tailored value chain Trade-offs different from Rivals Fit across value chain

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
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Nokia was the leader of the global mobile phone market but was deposed by players such as Apple. Many analysts in strategy attribute this failure to the fact that Nokia’s top management didn’t look beyond their industrial boundaries. Explain this statement in details Showing the failure of Nokia strategy in according to the five test of good strategy which are

  • continuity over time
  • a distinctive value propositions
  • a tailored value chain
  • Trade-offs different from Rivals
  • Fit across value chain
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