Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
100%
Need details on Amazon (Need all answers)
1. Introduction
2. Factors driving Standardisation
3. Factors driving Localisation
4. Brief background of MNC & subsidiary chosen
5. List and describe any two HR practices (see list below) that cannot be standardised in the subsidiary
List of HR Practices - select only 2 practices:
• Recruitment & Selection
• Training & Development
• Compensation
• Performance Management
• Industrial Relations
6. Give reasons for (5) above
7. Conclusion
Expert Solution
This question has been solved!
Explore an expertly crafted, step-by-step solution for a thorough understanding of key concepts.
Step by step
Solved in 2 steps
Follow-up Questions
Read through expert solutions to related follow-up questions below.
Follow-up Question
- List and describe any two HR practices (see list below) that cannot be standardized in the subsidiary (Amazon India is the subsidiary).
- Also give reason why the two selected HR practices cannot be standardized. (Minimum 1000 words)
List of HR Practices - select only 2 practices:
- Recruitment & Selection
- Training & Development
- Compensation
- Performance Management
- Industrial Relations
Solution
by Bartleby Expert
Follow-up Question
- List and describe any two HR practices (see list below) that cannot be standardised in the subsidiary
- have to explain the reasons why it cant be standardised in Amazon India
Solution
by Bartleby Expert
Follow-up Question
Need details on Amazon (Need answees except 1 and 2)
- Introduction
- Factors driving Standardisation
- Factors driving Localisation
- Brief background of Amazon india as subsidiary
- List and describe any two HR practices (see list below) that cannot be standardised in the subsidiary
List of HR Practices - select only 2 practices:
- Recruitment & Selection
- Training & Development
- Compensation
- Performance Management
- Industrial Relations
6.Give reasons for (5) above
7.Conclusion
Solution
by Bartleby Expert
Recommended textbooks for you
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning