Nasi lemak recently hit another global milestone when it made it on to TasteAtlas’s 100 best traditional dishes of the world. In its description, TasteAtlas said, “No other dish in Malaysia is as famous as nasi lemak”. Knowing how the dish is popular world-wide, Duzy Noramzamnas bin Abdul Aziz, a Sabah-born entrepreneur quickly grab the opportunity and opened up Warung Nasi Lemak Nek Nong in London. In your opinion, how was it possible for the business to have received encouraging response since its opening in January 2019? Justify your answer. Please Elaborate as much as you can Preferably over 1000 words

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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Nasi lemak recently hit another global milestone when it made it on to TasteAtlas’s 100 best traditional dishes of the world. In its description, TasteAtlas said, “No other dish in Malaysia is as famous as nasi lemak”. Knowing how the dish is popular world-wide, Duzy Noramzamnas bin Abdul Aziz, a Sabah-born entrepreneur quickly grab the opportunity and opened up Warung Nasi Lemak Nek Nong in London. In your opinion, how was it possible for the business to have received encouraging response since its opening in January 2019? Justify your answer.

Please Elaborate as much as you can Preferably over 1000 words

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