Merchandise sometimes flows backwards from consumer to producer. This is known as a(n) reverse supply chain. supply chain. retail supply chain. O industrial supply chain.
Merchandise sometimes flows backwards from consumer to producer. This is known as a(n) reverse supply chain. supply chain. retail supply chain. O industrial supply chain.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Transcribed Image Text:Merchandise sometimes flows backwards from consumer to producer. This is known as a(n)
reverse supply chain.
supply chain.
retail supply chain.
industrial supply chain.

Transcribed Image Text:When producers wish to make their products easily obtainable and increase convenience,
they select an
_strategy.
distribution intensity
exclusive distribution
selective distribution
O intensive distribution
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