MedStar Health is expanding into Virginia. The firm must select one location where it can build a clinic to serve patients. The following table lists the expected profits for clinics in three locations and the expected probabilities of the two possible situations: high numbers of patients utilizing the clinic or low numbers of patients utilizing the clinic. Question 3 Low (0.25) High (0.75) $1,500,000.00 $ 600,000.00 S 950,000.00 S 900,000.00 $1,200,000.00 S 200,000.00 Location ) Alexandria I Woodbridge 2 Leesburg Find the best decision using the following: a. Develop a payoff table for this situation. b. Find the following: 1. Maximax 2. Maximin 3. Equal likelihood 4. Minimax regret c. Create a sensitivity graph comparing the different alternatives as to the probability of numbers of patients changes.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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MedStar Health is expanding into Virginia. The firm must select one location where it
can build a clinic to serve patients. The following table lists the expected profits for
clinics in three locations and the expected probabilities of the two possible situations:
high numbers of patients utilizing the clinic or low numbers of patients utilizing the
clinic.
|Question 3
High (0.75)
Low (0.25)
$1,500,000.00 S 600,000.00
$ 950,000.00 S 900,000.00
$1,200,000.00 $ 200,000.00
Location
) Alexandria
| Woodbridge
2 Leesburg
Find the best decision using the following: a. Develop a payoff table for this situation.
b. Find the following:
1. Maximax
2. Maximin
3. Equal likelihood
4. Minimax regret
c. Create a sensitivity graph comparing the different alternatives as to the probability
of numbers of patients changes.
Transcribed Image Text:Question Description MedStar Health is expanding into Virginia. The firm must select one location where it can build a clinic to serve patients. The following table lists the expected profits for clinics in three locations and the expected probabilities of the two possible situations: high numbers of patients utilizing the clinic or low numbers of patients utilizing the clinic. |Question 3 High (0.75) Low (0.25) $1,500,000.00 S 600,000.00 $ 950,000.00 S 900,000.00 $1,200,000.00 $ 200,000.00 Location ) Alexandria | Woodbridge 2 Leesburg Find the best decision using the following: a. Develop a payoff table for this situation. b. Find the following: 1. Maximax 2. Maximin 3. Equal likelihood 4. Minimax regret c. Create a sensitivity graph comparing the different alternatives as to the probability of numbers of patients changes.
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