Marketing Mix consists of the 4 P's. One of those P's is Place. Some of the most successful franchises in the US include restaurant and food chains like Subway, McDonald's Pizza Hut. Burger King, and Dunkin' Donuts. Other types of successful franchise businesses include hotels, resorts, auto rentals, shipping companies, gyms, and cleaning companies. Franchise is the most common type of…………. 1. Identify the type of vertical marketing system that fills in the blank above. 2. Define it
Marketing Mix consists of the 4 P's. One of those P's is Place. Some of the most successful franchises in the US include restaurant and food chains like Subway, McDonald's Pizza Hut. Burger King, and Dunkin' Donuts. Other types of successful franchise businesses include hotels, resorts, auto rentals, shipping companies, gyms, and cleaning companies. Franchise is the most common type of…………. 1. Identify the type of vertical marketing system that fills in the blank above. 2. Define it
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Marketing Mix consists of the 4 P's. One of those P's is Place. Some of the most successful franchises in the US include restaurant and food chains like Subway, McDonald's
Pizza Hut. Burger King, and Dunkin' Donuts. Other types of successful franchise businesses include
hotels, resorts,
auto rentals, shipping companies, gyms, and cleaning
companies. Franchise is the most common type of………….
1. Identify the type of vertical marketing system that fills in the blank above.
2. Define it
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