Madelle sought Sales Associate Sally's help in the search of an affordable townhouse in her area. Sally agreed to show Madelle some properties once Madelle signed a buyer representation agreement. Madelle agreed but was surprised to see the name of Broker Sam on the contract and asked Sally why that was so. Decide which of the following BEST represents what Sally's response should be. Agency relationships are created on the broker level. That allows Sam to step in if anything happens to Sally. It's just a way of tracking the activity of sales associates who work within the brokerage

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Madelle sought Sales Associate Sally's help in
the search of an affordable townhouse in her
area. Sally agreed to show Madelle some
properties once Madelle signed a buyer
representation agreement. Madelle agreed
but was surprised to see the name of Broker
Sam on the contract and asked Sally why that
was so.
Decide which of the following BEST represents
what Sally's
response should be.
Agency relationships are created on the
broker level.
That allows Sam to step in if anything
happens to Sally.
It's just a way of tracking the activity of sales
associates who work within the brokerage
Transcribed Image Text:Madelle sought Sales Associate Sally's help in the search of an affordable townhouse in her area. Sally agreed to show Madelle some properties once Madelle signed a buyer representation agreement. Madelle agreed but was surprised to see the name of Broker Sam on the contract and asked Sally why that was so. Decide which of the following BEST represents what Sally's response should be. Agency relationships are created on the broker level. That allows Sam to step in if anything happens to Sally. It's just a way of tracking the activity of sales associates who work within the brokerage
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