Key Questions for the Case Study format: 1. Overview. Overview of pertinent history and facts Describe the background of the situation or business that is the subject of the case. Provide information that creates the context for your analysis. Incorporate relevant facts about the company or situation derived from research outside the case you are analyzing; provide APA style citations for all sources of information. (16) - 7 2. Problem/s State the problem Identify a problem or key issue from the case that is relevant to course goals. Will an analysis of this issue allow you to demonstrate your comprehension and synthesis of course concepts? Clearly describe the problem or issue. 3. Alternative Solutions Offer alternative solutions and approaches to the problem. Using information or data found in the case study, as well as from course materials and your own research, offer two or more solutions or approaches to the problem. (2 4. Evaluation of Alternatives Evaluate each alternative Critically assess the alternatives defined in section 3. Describe the implications and key steps for implementation of each alternative. Consider external and internal factors and other relevant trends. Once again, utilize course texts and other resources to enhance your assessment. With references, APA Style, 7th edition) 5. Recommendation/s Offer your best recommendation Based on your analysis in section 4, recommend one alternative. Support and justify your recommendation. Depending on the nature of the case, you may suggest management or leadership styles or commitments, describe the organizational structure, policies and systems, or outline changes to the business model needed to successfully implement this recommendatior. 6. Possible Results and Obstacles to Implementation Summarize the likely result and/or obstacles that may play into the execution of your solution. What outcomes might result from the implementation of the selected alternative? What internal or external trends may enhance or obstruct successful implementation? 'ain

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
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Required: • Overview • Problems • Alternative Solutions • Evaluation of Alternatives • Recommendations • Possible result and obstacles to Implementation
CASE STUDY: Tour Guiding
Background
Anna works as a tour guide in a picturesque Italian village. She's been a tour guide for a
while now, and she's earned a reputation for giving fascinating and illuminating tours of
the city's attractions. Anna's excursions are well rated on many travel review sites, and
she has a large number of satisfied customers.
Challenge
While Anna was a tour guide, one of her biggest problems was creating an unforgettable
experience for her customers while also catering to their individual preferences. While
some visitors wanted to take their time, others wanted to learn as much as possible
about the town's fascinating past. Anna understood that creating a memorable tour
experience for her customers required adapting her services to their individual
preferences.
Anna also had trouble staying abreast of what was happening at the town's historical
structures and places. Anna understood the significance of maintaining her knowledge
and skillsets to serve her clients with the most current and relevant information
possible.
Transcribed Image Text:CASE STUDY: Tour Guiding Background Anna works as a tour guide in a picturesque Italian village. She's been a tour guide for a while now, and she's earned a reputation for giving fascinating and illuminating tours of the city's attractions. Anna's excursions are well rated on many travel review sites, and she has a large number of satisfied customers. Challenge While Anna was a tour guide, one of her biggest problems was creating an unforgettable experience for her customers while also catering to their individual preferences. While some visitors wanted to take their time, others wanted to learn as much as possible about the town's fascinating past. Anna understood that creating a memorable tour experience for her customers required adapting her services to their individual preferences. Anna also had trouble staying abreast of what was happening at the town's historical structures and places. Anna understood the significance of maintaining her knowledge and skillsets to serve her clients with the most current and relevant information possible.
Key Questions for the Case Study format:
1. Overview.
Overview of pertinent history and facts
Describe the background of the situation or business that is the subject of the
case.
Provide information that creates the context for your analysis.
Incorporate relevant facts about the company or situation derived from research
outside the case you are analyzing; provide APA style citations for all sources of
information. (16-
2. Problem/s
State the problem
Identify a problem or key issue from the case that is relevant to course goals. Will
an analysis of this issue allow you to demonstrate your comprehension and
synthesis of course concepts?
Clearly describe the problem or issue.
3. Alternative Solutions
Offer alternative solutions and approaches to the problem. Using information or
data found in the case study, as well as from course materials and your own
research, offer two or more solutions or approaches to the problem. (2
4. Evaluation of Alternatives
Evaluate each alternative
Critically assess the alternatives defined in section 3. Describe the implications
and key steps for implementation of each alternative. Consider external and
internal factors and other relevant trends. Once again, utilize course texts and
other resources to enhance your assessment. With references, APA Style, 7th
edition (iii)
5. Recommendation/s
Offer your best recommendation
Based on your analysis in section 4, recommend one alternative. Support and
justify your recommendation. Depending on the nature of the case, you may
suggest management or leadership styles commit its, describe the
organizational structure, policies and systems, or outline changes to the
business model needed to successfully implement this recommendatior.
P
6. Possible Results and Obstacles to Implementation
Summarize the likely result and/or obstacles that may play into the execution of
your solution. What outcomes might result from the implementation of the
selected alternative? What internal or external trends may enhance or obstruct
successful implementation? 1².
Transcribed Image Text:Key Questions for the Case Study format: 1. Overview. Overview of pertinent history and facts Describe the background of the situation or business that is the subject of the case. Provide information that creates the context for your analysis. Incorporate relevant facts about the company or situation derived from research outside the case you are analyzing; provide APA style citations for all sources of information. (16- 2. Problem/s State the problem Identify a problem or key issue from the case that is relevant to course goals. Will an analysis of this issue allow you to demonstrate your comprehension and synthesis of course concepts? Clearly describe the problem or issue. 3. Alternative Solutions Offer alternative solutions and approaches to the problem. Using information or data found in the case study, as well as from course materials and your own research, offer two or more solutions or approaches to the problem. (2 4. Evaluation of Alternatives Evaluate each alternative Critically assess the alternatives defined in section 3. Describe the implications and key steps for implementation of each alternative. Consider external and internal factors and other relevant trends. Once again, utilize course texts and other resources to enhance your assessment. With references, APA Style, 7th edition (iii) 5. Recommendation/s Offer your best recommendation Based on your analysis in section 4, recommend one alternative. Support and justify your recommendation. Depending on the nature of the case, you may suggest management or leadership styles commit its, describe the organizational structure, policies and systems, or outline changes to the business model needed to successfully implement this recommendatior. P 6. Possible Results and Obstacles to Implementation Summarize the likely result and/or obstacles that may play into the execution of your solution. What outcomes might result from the implementation of the selected alternative? What internal or external trends may enhance or obstruct successful implementation? 1².
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