A local bike shop offers free tune-ups and simple repairs for any bike purchased there and even provides free pickup and delivery service for local customers. The shop is able to provide these exclusive services by selling its bikes at a premium price. The shop is following a strategy. Question 24 options: a) differentiation b) low-cost c) focus d) market development

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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14

A local bike shop offers free tune-ups
and simple repairs for any bike
purchased there and even provides
free pickup and delivery service for
local customers. The shop is able to
provide these exclusive services by
selling its bikes at a premium price.
The shop is following a
strategy.
Question 24 options:
a)
differentiation
b)
low-cost
c)
focus
d)
market development
Transcribed Image Text:A local bike shop offers free tune-ups and simple repairs for any bike purchased there and even provides free pickup and delivery service for local customers. The shop is able to provide these exclusive services by selling its bikes at a premium price. The shop is following a strategy. Question 24 options: a) differentiation b) low-cost c) focus d) market development
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