It appears that AES underestimated the challenges of establishing a successful business venture in the former Soviet republic of Georgia. Do you think Ghemawat's CAGE framework could have helped AES' executives better understand the risks and opportunities of investing in Georgia? Why or why not? Which dimensions of distance did the company overlook or fail to give sufficient consideration? In retrospect, is there anything the company could have done differently to mitigate risks and enhance its prospects for success? Be sure to support your argument with specific examples from the documentary "Power Trip." Answer the questions using up to 500 words.
It appears that AES underestimated the challenges of establishing a successful business venture in the former Soviet republic of Georgia. Do you think Ghemawat's CAGE framework could have helped AES' executives better understand the risks and opportunities of investing in Georgia? Why or why not? Which dimensions of distance did the company overlook or fail to give sufficient consideration? In retrospect, is there anything the company could have done differently to mitigate risks and enhance its prospects for success? Be sure to support your argument with specific examples from the documentary "Power Trip." Answer the questions using up to 500 words.
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
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
Transcribed Image Text:It appears that AES underestimated the challenges of establishing a successful business venture in
the former Soviet republic of Georgia. Do you think Ghemawat's CAGE framework could have
helped AES' executives better understand the risks and opportunities of investing in Georgia? Why
or why not? Which dimensions of distance did the company overlook or fail to give sufficient
consideration? In retrospect, is there anything the company could have done differently to
mitigate risks and enhance its prospects for success? Be sure to support your argument with
specific examples from the documentary "Power Trip." Answer the questions using up to 500
words.
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