In consideration of the exact data to collect A) Never allow customers to manage their own data B) Only collect one type of information OC) Adding value to the relationship is not why data is collected D) Note any legal implications around capturing and storing data, particularly web-based behavioral data, as the user's privacy must always be taken into account.
Data collection involves two methods,
- Primary data collection
- Secondary data collection
In primary data collection, one has to directly collect information from the source where it has occurred. i.e from the audiences , public, students, customers etc.
where as a secondary data collection is one where the data is already been registered or recorded , collecting from those source, such as from books , newspapers , internet, library etc.
So the data collection technique involves a set of procedure :
distributing questionnaire(set of questions already framed), conducting interviews( questions asked directly) etc
in all these cases the researcher has to make sure , not to collect only one type of information, this type of opinion leads to one side of affirmation, then the other side will be not known
next asking questions only to the known group this also leads to (no exact information can be collected). because the known group might give opinions favorably or unfavourably.
allowing customers to manage their own data is also not correct this might lead to data getting lost, then data might not be protected and secured properly etc.
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