If there is a one business that you would like to put up now, what would it be? With the advent of disruptive technology, how are you going to adapt to a fast changing environment of business. Determine if it is a product or a service, how do you plan to market it? You may use this in generating good business ideas • A content business about [your topic]. • A community business about [your topic]. • An online store selling [your product or service]. • A matchmaking business connecting [service providers/group A] with [service users/group B]. • An online business promoting [a local business

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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If there is a one business that you would like to put up now, what would it be? With the advent of disruptive technology, how are you going to adapt to a fast changing environment of business.

Determine if it is a product or a service, how do you plan to market it?
You may use this in generating good business ideas
• A content business about [your topic].
• A community business about [your topic].
• An online store selling [your product or service].
• A matchmaking business connecting [service providers/group A] with [service users/group B].
• An online business promoting [a local business]. 

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