Answered: How would Diet Coke be classified?…

How would Diet Coke be classified? Question 9 options: a) Product line b) Product item c) Specialty product d) Product mix

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Communication Ethics in Business

Communication ethics can be defined simply as the inclusion of ethics in communication. Ethics are moral principles that govern a person's behavior and conduct. Therefore, ethics in communication or communication ethics are the moral principles that govern a person’s conduct.

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How would Diet Coke be classified?

Question 9 options:

a)	Product line

b)	Product item

c)	Specialty product

d)	Product mix

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