How does technology reduce costS to Consumers?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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productivity is output per input.
seed is technology.
using HYV (high yielding crop variety)
helps to produce more
Productivity = yield.e.g. rice yield rgeans
the quantity of rice per hectare of land.
The land is an input. Rice crop seed.
60 liters of milk per day.
low yield of 2 or 3 is also there from local
traditional cow breeds.
How does technology reduce costS to
Consumers?

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