Find a product that has a memorable logo. Explain it and why you feel it is so successful.

Q: Choose an existing product that you believe might benefit from repositioning. It may be a food…

A: Brand Repositioning -  A process that intends to change the image of a product or service or brand…

Q: Put yourself in the position of an entrepreneur who is developing a newproduct to introduce into the…

A: A company's value proposition explains a consumer why a product or service is best suited for that…

Q: A good positioning makes a product unique and makes the users consider using it as a distinct…

A: Product positioning is a strategic process that explains a company's product or service's location…

Q: Customer Life-Time-Value: select the elements that are part of this key concept in Marketing (select…

A: * A , B , C, D  All the above options comes under marketing .

Q: With a focused strategy, you often find the product creates a niche market             With infants,…

A: Niche marketing is a type of marketing that focuses on reaching a specific group of people who share…

Q: Why you should be including mental availability in your brand metrics This could be your brand. Are…

A: The likelihood of a brand being recognised or coming to mind for customers in as many buying or…

Q: Explain the importance of considering the needs of those using interacting with product throughout…

A: Marketers undertake relationship marketing strategy in order to create personal relationships with…

Q: You are a brand! To manage any brand effectively, you must carefully be in touch with what you…

A: Brand - A brand is a distinct name, design, symbol, or identity that distinguishes a company/seller…

Q: Identify two examples of branding in financial services. (e.g. specific type of retail bank accounts…

A: Branding is crucial because it not only makes a positive impression on consumers but also helps your…

Q: Imagine you are in a marketing role and you have been asked to launch a new product called TRYP (a…

A: Branding is the use of various brand attributes to distinguish the firm from other competitors in…

Q: How does the AMA define a “brand"? Of the objectives that a good brand hopes to achieve, which one…

A: Powerful marking permits organizations to separate themselves from their opposition and lay out a…

Q: b) What value of this product can the company propose to its target customers? List three values and…

A: Every company through their products and services deliver some value to their customers in exchange…

Q: How can Durability improve customer loyalty and word of mouth marketing?

A: The following are some important factors that providers should always keep in mind in order to…

Q: Chart each of the following situations and place a product next to each that you currently use.…

A: Buying Situation Product Straight Rebuy Milk or bread Modified Rebuy Smartphones New Task Car

Q: Discuss the concept of customer lifetime value. Explain why this is a concept that marketing…

A: Customer lifetime value is the customer's value which he contributes to a business over his entire…

Q: Theoretical Perspectives for A Study of the Effect of Brand Awareness on Customer Preference for…

A: Developing a theoretical framework for a research study basically involves three main steps which…

Q: What will be your objective in increasing awareness of your brand/business?

A: Business - Business involves commercial, professional, or industrial activity that is aimed to…

Q: Can you give me a hint how you can use celebrity status of a brand (like designed by celebrity) to…

A: Influencers and celebrities are nowadays becoming the face of social media almost each and every…

Q: for effective and appropriate brand positioning, marketers are required to do three (3) basic things…

A: Brand positioning is important in the market to do it 3 main things need to be done as below Target…

Q: Sales plan for a new product?

A: A sales plan can be defined as a brief document which describes the objectives, the target customers…

Q: What do you see as the future of branding? How will the roles of brands change? What different…

A: Ans. Introduction  The Widespread adoption of new technologies is leading to new ways for brands to…