Answered: Facebook

Business

Marketing

Facebook

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Question

The promise of Facebook was to create a more open and connected world. But from the company’s failure to protect millions of users’ data, to the proliferation of “fake news” and disinformation, mounting crises have raised the question: Is Facebook more harmful than helpful? Please debate and support your argument.

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