discuss and explain three differences between Social media analytics and Mobile apps analytics. Using social media platforms such as Facebook, Twitter, LinkedIn, Instagram, TikTok, and/ or YouTube to drive business traffic, explain with examples, the specific types of customers’ data that management can utilize to understand customers’ experiences to improve customers’ engagement and increase profitability across the business
discuss and explain three differences between Social media analytics and Mobile apps analytics. Using social media platforms such as Facebook, Twitter, LinkedIn, Instagram, TikTok, and/ or YouTube to drive business traffic, explain with examples, the specific types of customers’ data that management can utilize to understand customers’ experiences to improve customers’ engagement and increase profitability across the business
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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discuss and explain three differences between Social media analytics and Mobile apps analytics. Using social media platforms such as Facebook, Twitter, LinkedIn, Instagram, TikTok, and/ or YouTube to drive business traffic, explain with examples, the specific types of customers’ data that management can utilize to understand customers’ experiences to improve customers’ engagement and increase profitability across the business
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