Directions: Write I if the statement refers to Instrumental, S for Symbolic, and Aif it connotes affective function.1.Buying the latest model of mobile phone to show others how coolyou are.2.Walking the dog to the park because it allows you to meet otherрeople.3.Buying a condo unit will be cheaper than using the car to go toschool.4.Buying a laptop to make your classmates think that you are aswelloff as they are.5.Taking the car on a road trip will make the journey to Bicol moreenjoyable that taking the plane.Getting a diploma because it can be a way to earn big.Getting a diploma for recognition and sense of accomplishment.Buying a mobile phone to communicate with family anytime.Buying expensive bag because it is an original Gucci.Buying a car to show other people that you can afford to have one.6.7.8.9.10.

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Answered: Directions: Write I if the statement…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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