Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
Letters Only
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13. For the parents, it is a must for them to communicate and check their children often.
14. Teachers are advised to include strategies that all students can participate to have more in
R.
with other students.
15. Among the 159 father- respondents, 40-49 years old is the highest with the frequency of
eight percent (78%) and 60-69 years old is the lowest with the frequency of eleven percent (11%).
II. Matching Type
Directions: Match the Column A to Column B. Write the correct answer on the space provided.
COLUMN B
a. Structured Observation
COLUMN A
16. A tool for collecting data where the use of
interviews and questionnaires.
17. A personal conversation between
two or more people which constitute the target
population for the purpose of collecting information
for a research project.
18. Employed in the natural field-setting.
19. Verbally administered questionnaires
20. allows the interviewer or interviewee to diverge in
order to pursue an idea or response in more detail.
b. Observation
c. Interview
d. Structured Interviews
e. Semi-structured interviews"
Transcribed Image Text:UI he Pan
13. For the parents, it is a must for them to communicate and check their children often.
14. Teachers are advised to include strategies that all students can participate to have more in
R.
with other students.
15. Among the 159 father- respondents, 40-49 years old is the highest with the frequency of
eight percent (78%) and 60-69 years old is the lowest with the frequency of eleven percent (11%).
II. Matching Type
Directions: Match the Column A to Column B. Write the correct answer on the space provided.
COLUMN B
a. Structured Observation
COLUMN A
16. A tool for collecting data where the use of
interviews and questionnaires.
17. A personal conversation between
two or more people which constitute the target
population for the purpose of collecting information
for a research project.
18. Employed in the natural field-setting.
19. Verbally administered questionnaires
20. allows the interviewer or interviewee to diverge in
order to pursue an idea or response in more detail.
b. Observation
c. Interview
d. Structured Interviews
e. Semi-structured interviews
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