Customer satisfaction is the result of the right combination of:         a. Quality, time and product warranty         b. Discounts, quality and customer support         c. Cost, quality and time 18. Defective products per million produced is an example of a(n):         a. Innovation process measure        b. Service-after-sale process measure        c. Operations process measure

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter1: An Overview Of Strategic Marketing
Section1.2: Dollar Shave Club: The Company For Men
Problem 2C
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14. Customer satisfaction is the result of the right combination of:

        a. Quality, time and product warranty

        b. Discounts, quality and customer support

        c. Cost, quality and time

18. Defective products per million produced is an example of a(n): 

       a. Innovation process measure

       b. Service-after-sale process measure

       c. Operations process measure

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