Critically assess the elements in the SOSTAC Model and their influence on the marketing activities of an educational institution. What are the implications for strategic marketing plan development?
Critically assess the elements in the SOSTAC Model and their influence on the marketing activities of an educational institution. What are the implications for strategic marketing plan development?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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