Consider the following scenarios and write appropriate messages to the identified audiences based on the message patterns you learned in the "Negative Messages" handout. Remember to format your message according to the most appropriate medium (letter or memo) for your audience and include full headers. Not all information provided is necessary or appropriate for the messages you will write so use your critical thinking to analyze each writing situation. 1. You are in charge of administering the KCC Business Writing Scholarship. The scholarship is open to all KCC students regardless of their major. The minimum requirements to be eligible for the scholarship is that students are enrolled full time and have a minimum GPA of 3.0. The scholarship is one of many that KCC students may apply for. Students can learn more about available scholarships through an academic counselor. Competition for this particular scholarship is very stiff. This year 200 people applied. The average GPA for finalists was 3.8. Applicants for the KCC Business Writing Scholarship submit a copy of their transcripts, an application form and a sample of their business writing. The scholarship covers tuition for the student’s first year after transferring to a four-year institution. You have to write to an applicant who was not selected for the scholarship. This applicant turned in a very good writing sample. This applicant has maintained a 2.75 GPA. 2. You are the team leader for a group of writers and designers tasked with developing marketing materials for the annual Golden Week Festival. One of the materials the team produced was a poster. On the poster, the name of the lead sponsor, Sony, was misspelled as “Soney.” You looked into the problem and found out that the person who was supposed to have delivered the print request was sick and his assistant, who is not part of the project team, had to retrieve and deliver the file. The assistant unknowingly retrieved a copy of the unedited draft of the poster instead of the final edited version. You have done some research and determined that you can either reprint the poster in-house or pay an outside printing service to do it. If you reprint it in-house, you can get half of the order by this evening and the other half tomorrow morning. If you use an outside printing service, you can get the full order by tonight. Printing the posters in-house is much cheaper. The clients need the poster by tomorrow afternoon. Write a message to the president of your advertising agency to inform her of the situation and get permission to go ahead with the option you think is best.
Consider the following scenarios and write appropriate messages to the identified audiences based on the message patterns you learned in the "Negative Messages" handout. Remember to format your message according to the most appropriate medium (letter or memo) for your audience and include full headers. Not all information provided is necessary or appropriate for the messages you will write so use your critical thinking to analyze each writing situation.
1. You are in charge of administering the KCC Business Writing Scholarship. The scholarship is open to all KCC students regardless of their major. The minimum requirements to be eligible for the scholarship is that students are enrolled full time and have a minimum GPA of 3.0. The scholarship is one of many that KCC students may apply for. Students can learn more about available scholarships through an academic counselor. Competition for this particular scholarship is very stiff. This year 200 people applied. The average GPA for finalists was 3.8. Applicants for the KCC Business Writing Scholarship submit a copy of their transcripts, an application form and a sample of their business writing. The scholarship covers tuition for the student’s first year after transferring to a four-year institution. You have to write to an applicant who was not selected for the scholarship. This applicant turned in a very good writing sample. This applicant has maintained a 2.75 GPA.
2. You are the team leader for a group of writers and designers tasked with developing marketing materials for the annual Golden Week Festival. One of the materials the team produced was a poster. On the poster, the name of the lead sponsor, Sony, was misspelled as “Soney.” You looked into the problem and found out that the person who was supposed to have delivered the print request was sick and his assistant, who is not part of the project team, had to retrieve and deliver the file. The assistant unknowingly retrieved a copy of the unedited draft of the poster instead of the final edited version. You have done some research and determined that you can either reprint the poster in-house or pay an outside printing service to do it. If you reprint it in-house, you can get half of the order by this evening and the other half tomorrow morning. If you use an outside printing service, you can get the full order by tonight. Printing the posters in-house is much cheaper. The clients need the poster by tomorrow afternoon. Write a message to the president of your advertising agency to inform her of the situation and get permission to go ahead with the option you think is best.
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