Charley sells their handmade jewelry at arts and crafts fairs across the state of Wisconsin. Sometimes Charley has a friend come along to help them set up, sell, and take down supplies. Usually, individuals looking for unique statement pieces make purchases from Charley. What distribution strategy does Charley use for selling their merchandise? Group of answer choices Retailers Independent wholesale Indirect channel Agents and brokers Direct channel
Charley sells their handmade jewelry at arts and crafts fairs across the state of Wisconsin. Sometimes Charley has a friend come along to help them set up, sell, and take down supplies. Usually, individuals looking for unique statement pieces make purchases from Charley. What distribution strategy does Charley use for selling their merchandise? Group of answer choices Retailers Independent wholesale Indirect channel Agents and brokers Direct channel
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Charley sells their handmade jewelry at arts and crafts fairs across the state of Wisconsin. Sometimes Charley has a friend come along to help them set up, sell, and take down supplies. Usually, individuals looking for unique statement pieces make purchases from Charley. What distribution strategy does Charley use for selling their merchandise?
Group of answer choices
Retailers
Independent wholesale
Indirect channel
Agents and brokers
Direct channel
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