A written generation of ideas by a group of people. (a form of brainstorming, a silent written generation of ideas (max 3) and circulate among the group of people (6 minimum) for a 5 min period; until each each participant has completed given is opinion…… Group of answer choices Brainstorming Brain Writing Reverse Brainstorming Both A and B Business benefiting out of the product conversations among the users on Facebook is said to follow……business model Group of answer choices B2B2C C2B2C C2C2B B2C2B If there is a change in the intrinsic feature of the product and the users consume the product for the same purpose, then this kind of innovation can be labelled as……………… Group of answer choices Continuous Innovation Dynamically Continuous Innovation Disruptive Innovation Discontinuous Innovation Which of these is not a benefit offered by crowdsourcing platforms? Group of answer choices Monetary funding Idea validation Generating leads Identify target audience Luxury brands enhance the value of a product with celebrity endorsements Group of answer choices Tangible Market Economic Emotional Multinationals like SAP, Microsoft and IBM offer _ technology services Group of answer choices Bespoke Made to measure Boutique Ready to use A higher cost of acquisition is more justified in case of industries with…………. Group of answer choices Multiple opportunities for upsell and cross sell High switching costs Low churn rates High market growth rate

Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE

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A written generation of ideas by a group of people. (a form of brainstorming, a silent written generation of ideas (max 3) and circulate among the group of people (6 minimum) for a 5 min period; until each each participant has completed given is opinion……

Group of answer choices

Brainstorming

Brain Writing

Reverse Brainstorming

Both A and B

Business benefiting out of the product conversations among the users on Facebook is said to follow……business model

Group of answer choices

B2B2C

C2B2C

C2C2B

B2C2B

If there is a change in the intrinsic feature of the product and the users consume the product for the same purpose, then this kind of innovation can be labelled as………………

Group of answer choices

Continuous Innovation

Dynamically Continuous Innovation

Disruptive Innovation

Discontinuous Innovation

Which of these is not a benefit offered by crowdsourcing platforms?

Group of answer choices

Monetary funding

Idea validation

Generating leads

Identify target audience

Luxury brands enhance the ____________ value of a product with celebrity endorsements

Group of answer choices

Tangible

Market

Economic

Emotional

Multinationals like SAP, Microsoft and IBM offer _____________ technology services

Group of answer choices

Bespoke

Made to measure

Boutique

Ready to use

A higher cost of acquisition is more justified in case of industries with………….

Group of answer choices

Multiple opportunities for upsell and cross sell

High switching costs

Low churn rates

High market growth rate

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