A Wal Mart commercial appearing during the Summer Olympics, set to Aerosmith's "Dream on song, states that Wal Mart is investing in the American dream by contributing $250 Billion to American manufacturing and creating 1 Million jobs in this country. What type of ad does this illustrate? None of these A delayed response, institutional advertisement meant to stimulate primary demand. A delayed response, institutional advertisement meant to stimulate secondary (selective) demand. A delayed response, brand advertisement meant to stimulate primary demand A delayed response, brand advertisement meant to stimulate secondary (selective) demand.
A Wal Mart commercial appearing during the Summer Olympics, set to Aerosmith's "Dream on song, states that Wal Mart is investing in the American dream by contributing $250 Billion to American manufacturing and creating 1 Million jobs in this country. What type of ad does this illustrate? None of these A delayed response, institutional advertisement meant to stimulate primary demand. A delayed response, institutional advertisement meant to stimulate secondary (selective) demand. A delayed response, brand advertisement meant to stimulate primary demand A delayed response, brand advertisement meant to stimulate secondary (selective) demand.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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A Wal Mart commercial appearing during the Summer Olympics, set to Aerosmith's "Dream on song, states that Wal Mart is investing in the American dream by contributing $250 Billion to American manufacturing and creating 1 Million jobs in this country. What type of ad does this illustrate?
None of these
A delayed response, institutional advertisement meant to stimulate primary demand.
A delayed response, institutional advertisement meant to stimulate secondary (selective) demand.
A delayed response, brand advertisement meant to stimulate primary demand
A delayed response, brand advertisement meant to stimulate secondary (selective) demand.
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