a) Prepare a proposal for an innovation (product/service/operational/social) The Innovation (Approx.1,500 words) Approach this as if it were a written “Elevator Pitch”, i.e., you have ~10 minutes to pitch your idea. This means that you need to get the idea across succinctly. You must include the following: A.1. Brief introduction A.2. Discussion of the general Problem/Opportunity being tackled, including stakeholders. A.3. Description of your innovation (i.e., How it works!) A.4. Analysis of the unique selling/value proposition (Uniqueness of your idea compared to the current context) A.5. Description and evaluation of resources needed to make this innovation happen (e.g., equipment, materials, skills, partnerships, etc.) A.6. Explanation of how to engage stakeholders with this innovation (e.g., pre: consultation to refine the innovation, post: raising awareness). A.7. Analysis of the innovation’s financial requirements (e.g., approximate scale of investment/start-up costs, ongoing costs and returns; propose and justify an appropriate financial mix - sources and forms) and the financial viability of the innovation (i.e., make a qualitative judgement about the viability of the innovation). A.8. Evaluation of the CSR implications of the innovation (i.e., select an appropriate framework to evaluate your innovation such as: Triple Bottom Line (TPB)/People-Planet-Profit(3Ps)/Lifecycle Assessment (LCA)/Sustainable Development Goals (SDGs), considering environmental, ethical, ethnicity, gender impacts, etc.). Split your word count approximately equally between each of the 8 sections. Include illustrations to help explain your innovation.
a) Prepare a proposal for an innovation (product/service/operational/social)
- The Innovation (Approx.1,500 words)
Approach this as if it were a written “Elevator Pitch”, i.e., you have ~10 minutes to pitch your idea. This means that you need to get the idea across succinctly. You must include the following: A.1. Brief introduction
A.2. Discussion of the general Problem/Opportunity being tackled, including stakeholders.
A.3. Description of your innovation (i.e., How it works!)
A.4. Analysis of the unique selling/value proposition (Uniqueness of your idea compared to the current context)
A.5. Description and evaluation of resources needed to make this innovation happen (e.g., equipment, materials, skills,
A.6. Explanation of how to engage stakeholders with this innovation (e.g., pre: consultation to refine the innovation, post: raising awareness).
A.7. Analysis of the innovation’s financial requirements (e.g., approximate scale of investment/start-up costs, ongoing costs and returns; propose and justify an appropriate financial mix - sources and forms) and the financial viability of the innovation (i.e., make a qualitative judgement about the viability of the innovation).
A.8. Evaluation of the CSR implications of the innovation (i.e., select an appropriate framework to evaluate your innovation such as: Triple Bottom Line (TPB)/People-Planet-Profit(3Ps)/Lifecycle Assessment (LCA)/Sustainable Development Goals (SDGs), considering environmental, ethical, ethnicity, gender impacts, etc.).
- Split your word count approximately equally between each of the 8 sections.
Include illustrations to help explain your innovation.
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