_______ Services differ from the production of manufactured goods in all ways except that services a. are consumed immediately and cannot be stored. b. aren’t as important as manufactured products to the U.S. economy. c. are provided when and where the customer desires the service
_______ Services differ from the production of manufactured goods in all ways except that services a. are consumed immediately and cannot be stored. b. aren’t as important as manufactured products to the U.S. economy. c. are provided when and where the customer desires the service
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Question
_______ Services differ from the production of manufactured
goods in all ways except that services
a. are consumed immediately and cannot be
stored.
b. aren’t as important as manufactured
products to the U.S. economy.
c. are provided when and where the customer
desires the service
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