1. Give a brief analysis of the data found, what are the differences? what can be done to increase growth for the business in the next year?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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MSC Global Shipping Company

 

Tax Rate

COMPARITIVE INCOME STATEMENT

 

30%

for years ended 31 December

   
     

2021

Increased by 3/4%

2022

   

Revenues and gains

         

*Sales revenue

 

179,000

75%

313,250

   

*Interest revenue

 

414,000

75%

724,500

   

*Investment Income

 

48,100

75%

84,175

   

*Other revenue

 

106,730

75%

186,778

   

Total revenue and gains

$747,830

 

$1,308,703

   
               

Expenses and losses

 

Decreased by 1/2%

     

**Cost of goods sold

450,000

50%

225,000

   

**Selling and admin administrative

31,540

50%

15,770

   

***Computer (operating)

75,000

50%

37,500

   

**Depreciation

 

36,500

50%

18,250

   

**Interest expense

 

39,000

50%

19,500

   

Total expenses and losses

 $      632,040

 

$316,020

   

Income before taxes

115,790

 

992,683

   

Income tax expense (30%)

34,737

 

297,805

   

Net Income

 

$81,053

 

$694,878

   

1. Give a brief analysis of the data found, what are the differences? what can be done to increase growth for the business in the next year?

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