(1) Each goal has at least 1 lead and 1 lag measure. List these (2) For each measure: Clearly explain, using research, why you think the measure is the most appropriate and realistic metric for the given goal. You may compare different alternative measures and point out the measure you choose is the best measure. Note that to say one measure is better than other measures, you need to have criteria to compare. So, the criteria can be, but not limited to: - Strong causal link between the movement in the measure with the movement in the phenomena you want to measure - Cost-effective: easy and cheap to implement - Accuracy: data collected are accurate (3) Check if measures for different goals are relatively linked with each other. Perspective Strategic Objective Lead Measure Lag Measure Financial Reduce Cost & Waste Achieve sustainable revenue growth Enhance Customer Value Customer Promote Ethical and Sustainable Consumption Increase Customer Satisfaction Internal Operations Optimize production processes for efficiency and sustainability Improve Taste & Quality Learning & Growth Strengthen Leadership Foster Employee Development & Growth Increase Employee Satisfaction
(1) Each goal has at least 1 lead and 1 lag measure. List these
(2) For each measure: Clearly explain, using research, why you think the measure is the most appropriate and realistic metric for the given goal. You may compare different alternative measures and point out the measure you choose is the best measure.
Note that to say one measure is better than other measures, you need to have criteria to compare. So, the criteria can be, but not limited to:
- Strong causal link between the movement in the measure with the movement in the phenomena you want to measure
- Cost-effective: easy and cheap to implement
- Accuracy: data collected are accurate
(3) Check if measures for different goals are relatively linked with each other.
Perspective |
Strategic Objective |
Lead Measure |
Lag Measure |
Financial |
Reduce Cost & Waste |
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Achieve sustainable revenue growth |
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Enhance Customer Value |
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Customer |
Promote Ethical and Sustainable Consumption |
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Increase Customer Satisfaction |
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Internal Operations |
Optimize production processes for efficiency and sustainability |
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Improve Taste & Quality |
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Learning & Growth |
Strengthen Leadership |
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Foster Employee Development & Growth |
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Increase Employee Satisfaction |
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