informative and social influence

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School

Grand Canyon University *

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Course

530

Subject

Psychology

Date

Feb 20, 2024

Type

docx

Pages

Uploaded by DeanTree12220

Informational Social Influence refers to when a person conforms to gain knowledge, or because they believe that someone else is right. An example could be a person who moves to a new city and is unsure of the local customs and behaviors. They might observe and mimic the behaviors of their neighbors or coworkers to fit in and understand the new environment. If the person moving to a new city had prior knowledge about the local customs and behaviors, they might not feel the need to conform as much. They could still observe and learn from others, but they would have a better understanding of why people behave the way they do. This can involve social perception as well which is the process through which we seek to understand other people (Branscombe & Baron, 2016). Normative Social Influence refers to the influence of other people that leads us to conform in order to be liked and accepted by them. An example could be a teenager who starts smoking because all of his friends are doing it and he wants to fit in with the group. If the teenager was aware of the health risks associated with smoking and understood the social pressures that were influencing his decision, he might be able to resist the pressure to smoke. He could also seek out other social groups that do not engage in smoking. In both situations, decreasing the influence of conformity, compliance, or obedience would allow the individuals to make decisions that are more in line with their personal values and beliefs, rather than simply following the crowd. The influence of conformity, compliance, or obedience can be decreased through education and awareness. By understanding the reasons behind these behaviors, individuals can make more informed decisions and resist social pressure when necessary. It is important to educate children on being their true selves. References: Branscombe, N. R. & Baron, R. A. (2016). Social Psychology (14th Edition). Pearson Education.

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