MBA_620_3_1_Milestone_One _Innovation_Approach_CGC

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Southern New Hampshire University *

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Management

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Jan 9, 2024

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BASIC BALANCED SCORECARD TEMPLATE COMPANY NAME ADDRESS Miami International Airport CITY Miami STATE Florida Category STRATEGIC OBJECTIVES KEY PERFORMANCE INDICATORS TARGET VALUES KPI ACTION PLAN D 2017 2018 2019 EXAMPLES OF PROGRAMS/INITIATIVES FINANCIAL Revenue Growth Revenue Margen 27,981 28,772 29,580 Cost Reduction Cost Reduction % 10,028 10,010 9,990 Utilization of Assets Assets are highly tangible 62,265 61,708 44,319 An increase of 8% for Net Profit Reservations are increased Growth demonstrated annually by 2.5 - 2.9% Higher capacity of service INTERNAL PROCESSES Payment simplicity Various forms of payments Food provisioning Customizable food options on the menu Cost Reduction Cost associated with operations TOMER/MARKET Expansion of new consumer base 21% 25% 30% Improvement of customer satisfaction to higher level Rankings assigned by customers Image of brand bolstered 1. It is critical to establish routes to uncharted international regions. 2. Establish a monopoly through a collaboration with a sister organization. 3. Acquire a new aircraft that will enhance the fleet's quality. 4. Promote in order to augment ticket sales and, consequently, revenue. Revenue Sales increased 1. Construct e-commerce platforms to accommodate client payments. 2. Provide a valuable assortment of dietary options. 3. International travel expenses must be routinely monitored for price fluctuations. Revenue from beveratge and food sales increased Consumption of oil decreased The airline industry has witnessed an increase in media marketing and the organization of seminars. % of satisfaction based on ranking change Satisfaction data received from customers

CUST Secure daily reservations Cleanliness of every ariplane Arrivals and departures occur on schedule. Available features LEARNING AND GROWTH Employee productivity and retention Satisfaction of all employees Internal education and training Service capability enhanced Effectiveness in work increased Employee motivation and job satisfaction increased Attrition rate decreased 1. Increase salaries and the retirement plan. 2. Construct a motivating and promotional initiative to foster improved workplace ethics.

ZIP 33142 DETAILS STUDENTS KPI SELECTION RATIONALE BUDGETS SELECTION RATIONALE CAUSE-EFFECT RELATIONSHIP Comparing 2018 and 2019 to 2017, expenses decreased, which enabled the gross profit to increase. The inclusion of new routes will provide the business with new income opportunities. Working with the partnership will not only assist to network and create a stronger front, but it will also help to enhance the organization's foothold in a certain region. Additionally, acquiring new airplane(s) may assist the corporation go forward by delivering faster flights, greater luxury, and other consumer benefits. Marketing is essential for keeping the company's name in front of the general audience. Opening new foreign lines brings in new clients and consequently greater money. Aiming to increase fuel efficiency by 20% and decrease ground turnover times from two hours to 45 minutes. Customers like the ease of online payment since the world has grown more online and wi-fi oriented. Offering a broader food choices can assist draw in consumers who may be put off if certain food allergies or dietary restrictions are not satisfied. Finally, the expense of overseas travel affects everyone, and if it fluctuates too much, it may harm the organization's profitability. Allowing consumers to pay for tickets online rather than calling a representative keeps the customer pleased while also reducing customer support obligation time. The amenities provided for passengers on board the aircraft have been enhanced as a result of largely positive daily reservations and customer satisfaction survey ratings. Hopefully, this has enabled the promotion of satisfaction to Seminars, marketing and anything else that gets knowledge out to other industry members, prospective workers, and even the general public to aid in education is critical. With regular promotion and seminars, this will continue to draw in consumers, both existing and new.

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the promotion of satisfaction to continue. The annual turnover rate averages 12 percent. Employee retention requires a solid retirement plan and competitive pay. If they remain competitive, the need for retraining will be reduced. Additionally, granting promotions/incentives to assist staff build a drive to achieve. Retaining employees requires an improved retirement plan and/or salary, in addition to promotions and incentives. An employee and the organization both benefit from this.

BASIC BALANCED SCORECARD TEMPLATE COMPANY NAME ADDRESS Orlando International Airport CITY Orlando STATE Florida ZIP Category STRATEGIC OBJECTIVES KEY PERFORMANCE INDICATORS KPI TARGET VALUES KPI ACTION PLAN DETAILS YEAR 1 YEAR 2 YEAR 3 EXAMPLES OF PROGRAMS/INITIATIVES BUDGETS FINANCIAL Revenue Growth 27,981 26,302 27,091 Cost Reduction minus expenses 9,778 8,560 8,840 Utilization of Assets tangible assets are higher 82,445 82,914 72,994 An increase of .2% for Net Profit increased reservations Growth Annually YoY 3% capacity for service increased INTERNAL PROCESSES Make payments convenient Methods available for payment Sales revenue increased Availability of food service Food menu customized for variety Reduction in Cost Operation cost optimized ET Increased customer base 20% 25% 30% Ranking from customers 1. Establishment of new destinations 2. Abandonment of failed destinations 3. Create specific marketing for theme park locations. Compared to the first year (2017), costs were lower in 2018 and 2019. As a result, the gross profit amount significantly increased. 1. Payment method modification 2. Development of promotions The amount of fuel saved rose by 20%. The ground turnover time was also reduced from two hours to forty-five minutes. Customer complaints decreased Beverage and food revenue needs increased Oil consumption decreased Exceptional satisfaction for customers

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CUSTOMER/MARKE Strengthen brand representation Satisfaction of customers 5% 10% 15% Get input from clients. Increased reservations daily Cleanliness of the airplane 5% 10% 115% Available amenities LEARNING AND GROWTH Satisfaction of employees Increase work effiency Satisfaction of customers It is effectively controlled by obtaining client satisfaction and rating data, as well as positive comments. Improved arrival and departure on-time record Employee Productivity and Retention Employee motivation and satisfaction increased Ratio of loss of employees going down Supported by the retirement and compensation programs of the organization An average of 18% was added to the rate of turnover. Quality and Customer Service Principles are reorientated to prioritize employee training. Satisfaction rate of customers has to increase by at least 5% Complaints from customers decreased by 5% Customer complaints decreased under 5% (rated by on-board operations)

32827 STUDENTS KPI SELECTION RATIONALE Category SELECTION RATIONALE CAUSE-EFFECT RELATIONSHIP FINANCIAL INTERNAL PROCESSES ET Providing new destinations affords existing and prospective travelers an expanded array of choices. In the event that targets have proven to be unattainable, termination represents the most viable course of action. Theme parks enjoy immense popularity; therefore, it is critical to implement high availability. Promoting new consumers and increasing travel from existing ones can be achieved by removing unfavorable destinations, particularly those that feature amusement sites, and adding favorable ones. It is essential to accept a wide range of payment methods, including Pay Pal, other online payment programs, and a variety of credit card and debit card alternatives. Consumers appreciate the convenience of the expanding Internet payment system. Promotions also enable customers to earn rewards in the form of discounts or products, which is something that the majority appreciate. Obtaining discount items, rewards, and convenience are all objectives consumers enjoy accomplishing. Customers are more likely to return if they are satisfied.

CUSTOMER/MARKE LEARNING AND GROWTH Getting the best possible customer service is crucial. It is essential to get their input and to use it to guide improvements that will improve the organization. Taking customer feedback into account and implementing changes to the business improves both the organization and the customer. Enhancing compensation and benefits packages establishes an apparatus that fosters a sense of value and necessity among staff. Staying will occur if they experience happiness. Employee longevity is essential to a company's success.

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