Persuasive Speech Outline Sample

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Broward College *

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620507

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Health Science

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Jun 21, 2024

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4

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Persuasive Speech Outline  Thesis Statement :   Social media influencers have a detrimental effect on healthcare decisions, contributing to the spread of misinformation through their lack of expertise, promotion of unverified claims, and targeting of vulnerable groups. Introduction I. Thesis Statement: Social media influencers have a detrimental effect on healthcare decisions, contributing to the spread of misinformation through their lack of expertise, promotion of unverified claims, and targeting of vulnerable groups. II. Attention-getter: Making the audience think about social media posts for diets or magic cures, delving into how social media influencers affect health choices. Body III. Impact of Social Media Influencers on Healthcare Decisions A. Tendency to Trust Familiar Faces 1. Neuroscience research supports these explanations, finding that celebrity endorsements activate the reptilian brain involved in making positive associations, building trust, and encoding memories (Hoffman, 2015). 2. Lack of Medical Expertise B. Misleading Information Spread by Influencers 1. Example: Goop’s Promotion of Body Vibes Stickers 2. Example: Kim Kardashian’s Promotion of Diet Lollipops People are upset with Kardashian West for using her platform to promote the product — and are sounding off in the comments (Heller, 2018).
C. Lack of Accountability within the Influencer Industry 1. Example: Kim Kardashian’s Endorsement of Diclegis So, the agency sent a warning letter on Friday to the manufacturer, Duchesnay Inc., saying the post was “false or misleading in that it presents efficacy claims for Diclegis, but fails to communicate any risk information associated with its use and it omits material facts (Burton, 2015). 2. Comparison with Doctors’ Ethical Guidelines D. Targeting of Vulnerable Groups 1. Example: Pressuring Low-Income Families IV. Rebuttal A. Counterargument: Some people argue that there is no harm in influencers sharing their experiences and making a profit. B. Rebuttal: 1. The harm lies in profiting from questionable anecdotes or unverified claims. 2. Influencers' power can lead to unhealthy choices without proof. 3. Some prioritize profit over safety, promoting harmful things. Conclusion 1. Restates thesis: Social media influencers have a detrimental effect on healthcare decisions, contributing to the spread of misinformation through their lack of expertise, promotion of unverified claims, and targeting of vulnerable groups.
2. Reviews main points 3. Calls for action
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References Burton, T. M. (2015, Aug 12). FDA sends warning letter after Kim Kardashian touts morning- sickness drug. The Wall Street Journal . https://www.wsj.com/articles/fda-sends-warning- letter-after-kim-kardashian-touts-morning-sickness-drug-1439401985 Heller, S. (2018, May 17). Instagram apologized to Kim Kardashian for 'mistakenly' deleting her posts promoting 'appetite suppressant' lollipops. Business Insider. https://www.businessinsider.com/kim-karadshian-appetite-suppressant-lollipop instagram-apology-2018-5 Hoffman, S. J., & Tan, C. (2015). Biological, psychological, and social processes that explain celebrities' influence on patients' health-related behaviors.   Archives of public health = Archives belges de sante publique ,   73 (1), 3. https://doi.org/10.1186/2049-3258-73-3 Staff, P. (2017, June 23). NASA refutes claim that Gwyneth Paltrow's GOOP 'Healing' stickers share properties with space Suits. People . Retrieved February 21, 2024, from https://people.com/health/gwyneth-paltrow-goop-body-vibes-stickers/