Chester Week 4 Analysis Presentation

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Liberty University *

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Feb 20, 2024

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12

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ANNUAL SHAREHOLDER MEETING 2025 Chester Digital Kimberly Quinn, Emily Perri, Lorna Stubbs, Scherronda Thomas May 27, 2023 Keller – MBA Capstone 1
CHESTER DIGITAL WORLD’S LEADING SENSOR MANUFACTURER Strategic Overview Forecast Versus Actual Comparative Financial Analysis Competitive Analysis Cash Flow Analysis Stock Performance Overview Future Plans 2 Delmia Blog. (2020, January 17). 5 Factory Uses for Sensors You Might Not Expect . Delmia Blog. https://blogs.3ds.com/delmia/? _gl=1*15p6dk1*_ga*MjAxNDMwNDYwMS4xNjg1MT M1MzE5*_ga_DYJDKXYEZ4*MTY4NTEzNTMxOC4xLjA uMTY4NTEzNTMxOC42MC4wLjA.#_ga=2.19931095 6.337929802.1685135319- 2014304601.1685135319.
STRATEGIC OVERVIEW Chester Cost, Product Lifecycle Focus, & Price. R&D, Cost, Competitive Production, and price. Product positioning on upper left of each segment circle. Chester leads industry as Top Seller at 29% market share. Introduced Cat at end of 2025. 3 2.0 4.0 6.0 8.0 10.0 12.0 14.0 16.0 18.0 20.0 0.0 2.0 4.0 6.0 8.0 10.0 12.0 14.0 16.0 18.0 20.0 Perceptual Map Performance Size
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FORECAST VERSUS ACTUAL 4
COMPARATIVE FINANCIAL ANALYSIS 5 Chester Industry Average Variance Fav/Unfav ROS -9.80% -10.65% 0.85% Fav Asset Turnover 2.26 1.15 1.11 N/A ROA -22.10% -4.08% -18.02% Unfav Leverage (Assets/Equity) 9.2 3.13 6.07 Unfav ROE -202.10% -36.08% -166.02% Unfav Emergency Loan $0 555,023 (555,023) Fav Sales $209,391,787 120,216,538 89,175,249 Fav EBIT ($22,169,110) 832,194 (23,001,304) Unfav Profits ($20,476,559) (3,696,389) (16,780,170) Unfav Cumulative Profit ($34,020,125) 159,904 (34,180,029) Unfav SG&A / Sales 13.20% 21.37% -8.17% Fav Contrib. Margin % 7.10% 26.07% -18.97% Unfav
CASH FLOW FROM OPERATING 6 2024 2025 2026 -60000 -50000 -40000 -30000 -20000 -10000 0 10000 20000 30000 40000 Cash Flow From Operating Activities 2024 to 2026 Operating
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CASH FLOW FROM INVESTING 7 2023 2024 2025 2026 2027 0 2,000 4,000 6,000 8,000 10,000 12,000 14,000 Cash Flow from Investment Activity
CASH FLOW FROM FINANCING 8 2023 2024 2025 2026 2027 0 500 1000 1500 2000 2500 3000 3500 4000 Cash Flow from Financial Activities Series 1
CLOSING CASH POSITION 9 2023 2024 2025 2026 0 1000 2000 3000 4000 5000 6000 7000 8000 9000 Ending Cash Balance
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STOCK PERFORMANCE 10 2024 2025 2026 -1.20 -1.00 -0.80 -0.60 -0.40 -0.20 0.00 0.20 0.40 0.60 Comparative Stock Price Analysis Chesters Industry
FUTURE PLANS FOR CHESTER DIGITAL Strategy: Continue to focus on traditional and low-end segments. (Kim) R&D: Keep our R&D, production, and marketing costs to a minimum so that we can focus on the lowest price possible. (Kim) Marketing: Continue vigorously marketing as the lowest price while utilizing all marketing tactics. (Kim) Production: Focus on meeting demand based of consumers' needs with the potential to introduce a new product in the future. (Kim) TQM & HR: On TQM we will begin investing further in areas that will help us cut costs in production, materials, and administration. In HR we will make sure to focus on employees and keeping our turnover rate low. (Emily) Financing: We will work to develop better forecasting predictions and limit the debt that we have taken on. (Emily) 11
Thank You 12 The Sensor Industry: Growth and Transformation Through Innovation - U nited States Cybersecurity Magazine (uscybersecurity.net)
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