BUS225_Project_Three

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Southern New Hampshire University *

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225

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Business

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Jun 26, 2024

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BUS 225 Project Three: Frantaisia Randolph Michale Castle
Key Message If the COVID-19 pandemic taught us anything, it is that keeping all your eggs in the same basket can put you at risk if the industry begins to collapse. By expanding our offerings and diversifying our company we will not only be able to increase our profitability, but we will also give our company more depth and longevity. Additionally, we will increase the avenues in which we can create sales, improve our image as a company, put ourselves ahead of the competition, and in the event of the next economic uncertainty, the company will be able to pivot to avoid future losses
Sales by Region
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Per Consumer Interest
Sales Over Time
Sales Over Time
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Automobile Manufacturi ng
Trends In Customer Demands
Sales by Region
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Trends by Body Type
Consumer Demands
Porter’s Five Forces Analysis
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Expected Growth
Summary of Data •Customers are seeking strong fuel economy and lower maintenance costs while vehicle shopping. •Consumers in states across the U.S. are buying diesel vehicles. •Although overall vehicle sales were down in 2020 due to COVID-19 impacts, diesel sales remained strong, leading sales among alternative fuel options.
Thank you!
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References Automotive Manufacturing in the United States . Marketline. (2022, April). Retrieved May 2023, from https://store.marketline.com/report/automotive-manufacturing-in-the-united-states-5/ Bhatt , G. (2022, September 23). 17 trending lawn care industry statistics and trends to watch in 2023 . Field Camp. Retrieved January 2023, from https://www.fieldcamp.com/blog/lawn-care-industry-statistics-and-trends/ Consumer Confidence Index . IBISWorld. (2023, January). Retrieved May 2023, from https://www.ibisworld.com/ O'Malley, M. (2022, August). Tractors & Agricultural Machinery Manufacturing in the US . IBISWorld. Retrieved January 2023, from https://www.ibisworld.com/ Pantalon, M. (2022, September). Industry market research, reports, and Statistics . IBISWorld. Retrieved January 2023, from https://www.ibisworld.com/ Ringo , A. (2022, September 27). North American Auto Show 2022: Trend Analysis . WGSN. Retrieved May 2023, from https://www.wgsn.com/en/products/interiors Sanchez , G. (2022, August 8). Electric and Hybrid Cars-US-2022 . Mintel.com. Retrieved January 2023, from https://reports.mintel.com/homepages/guest/

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