Understanding Business
Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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Chapter 9.3, Problem 7TP
Summary Introduction

To explain: The mass customization.

Introduction:

Customization means providing a specific service to an individual or tailoring a new product which has its own unique features. Mass Customization means provide a specific service to a large group of individuals or tailoring a new product to satisfy the need of a large group of individuals.

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This question is regarding business negotiation BUS356 in SUSS.  The case below is extracted from Harvard Business Review Case Study “Move Fast,but without Bias: Ethical AI Development in a Start-up Culture”.  It is important to support your answers with specific examples based on thescenario given in the case study below to demonstrate your understanding andapplication of the relevant concepts. You may make reasonable assumptions, aspart of your analysis. Answers must be supported with theoretical models and concepts from therecommended textbook, Lewicki, R. J., Saunders, D. M. & Barry, B. (2021). Essentialsof Negotiation (7th ed). New York: McGraw-Hill International Edition and coursematerials. Please provide useful links and citations for learning purposes.
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Identify potential ethical challenges in producing and marketing your company's skincareproducts from jamaica in europe and associated countries like germany italy and france and how your team will address them.
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